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Resource Links:

Dani and Dan’s website – www.reddoorproject.com.au

Instagram – @reddoorprojectmelbourne

Email – ohhey@reddoorproject.com.au

Joining Matt Jones in this podcast are Dani Wales and Dan Reilly from the television show, The Block, Dani and Dan shares with us their entrepreneurial journey on and off the camera. They talk about their wins and challenges and what they’ve done to keep their boat afloat. 

From the hiring process up until hiring professional photographers, Dani and Dan gave out all their tips and tricks that lead them to their success. 

If you’re just starting out with your business or maybe just want to learn more about creating great content, this podcast is for you.

What’s discussed in this episode.

  1. What is The Red Door Project by Dan and Dani?
  2. How The Block inspired Dan.
  3. Why is it important to create relevant content?
  4. How Dan started in the trade industry.
  5. Dani’s experience in the finance realm.
  6. How Dan and Dani started in The Block.
  7. The importance of checklists in the business and how to make them.
  8. Dan and Dani’s hiring process.
  9. How finding someone who fits the cultural mould is important when hiring.
  10. The importance of aligning yourself and introducing yourself to lots of different businesses and business owners.
  11. How ego makes it hard to overcome hurdles.
  12. Trade industry welcomes women.
  13. How to overcome camera shyness and boost your business.
  14. Why it is important to use professional photographers when marketing your business.
  15. Optimising social media for your business.
  16. How to retain leads.
  17. Why going big too early is dangerous for business.
  18. The importance of finding your why.

About Our Guests

Dani || Dani Wales is a recognised personality in the home interior industry after earning her title as one half of the “Power Couple” on The Block in 2012, and again on The Block All-Stars in 2013 with her partner Dan Reilly. Their renovated “Block” houses in both South Melbourne and Bondi have been widely acclaimed as stylish and beautifully resolved.

Dan || Since his first appearance on The Block in 2012, Certified ‘Blockhead’ Dan Reilly has well and truly made both a name and a place for himself within the show, still presently appearing on Channel 9’s The Block as the Foreman in 2019.

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Matt Jones
Founder at The Site Shed
I'm the facilitator here at The Site Shed. My passion lies in doing anything that helps trade based organisations grow. My other company, Tradie Web Guys, helps tradespeople stand out online, while The Site Shed is all about education and resources.
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