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Tradify’s Pulse Report Part Three

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Ever since we’ve been hit with COVID, mindsets have been changing by the day. People used to be so scared of getting COVID, but nowadays, it’s as if everybody’s just thinking “we’ll be getting it anyway at some point.” And this has affected a lot of businesses in a positive way.

Today, we have Michael Steckler, CEO of Tradify to once again deliver the reports of Tradify in
comparison with the previous years. What has changed over the years? And what seems to be of
utmost importance to trade business owners?

We also talk about the benefits your business will reap as you look at simplifying your systems with
automated solutions. So what are you waiting for? Join us and get an overall feel of the tradie market
for the year 2022!

What’s Discussed In This Episode:

0:00 Opportunity Analysis

1:54 Welcome to the podcast

2:26 A recap of Tradify’s report in the wake of COVID

3:21 Tradify’s general sentiment with trade businesses in Australia

6:19 How the longevity of a business affects the facilitation of tests/processes

8:43 Two main issues around sourcing materials for trades businesses

11:24 Why most trades businesses focus on growth and profitability this year

14:07 3 factors that make a big difference in attracting future customers for trades businesses

15:49 Why retention problems are more common in businesses

16:50 Tradify’s recommendations on handling retention problems

20:05 Most trades companies are still spending an inordinate amount of time on admin

22:59 Tradify’s report on hiring

26:54 The dilemma between being an academic and a non-academic in the trades industry

32:31 Good apprentice vs bad apprentice: Identifying the right fit for your company

34:53 Why forecasts are beneficial to your trades business

37:25 Why you probably need to reshape the wheel for your trades business

42:04 You will eventually reap the benefits of simplifying your systems in business

About Our Guest:

Michael Steckler is the CEO of Tradify, a job management software app made especially for tradies.
Tradify is an application that helps tradespeople manage and grow their business, especially when it
comes to managing their finances. This software has helped tradies shorten their time working on
administrative tasks and focus more on enjoying their lives outside work.


Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Site Shed: You can also listen to The Site Shed on Apple Podcasts, Spotify, and

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