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As a tradie or contractor, you understand the importance of staying ahead in a competitive market. We have a special guest, Ken Kilday from Leader’s Cut, who will guide you through the talent market and help you succeed. Ken is an executive coach and business strategist, who has the expertise to assist you in achieving your goals. In this blog post, we’ll explore key topics discussed in our insightful conversation with Ken, providing you with practical strategies and actionable insights to propel your trade-based business to new heights.
The Importance of a Company's Story and Transparency
Your company’s story is more than just a narrative; it’s a powerful tool for attracting customers and the right team members. Ken highlights the significance of telling your company’s story, including its mission, values, and objectives. Customers want to connect with a company that aligns with their values, and transparency plays a vital role in building trust.
Adaptation and Change in Businesses
In a rapidly evolving marketplace, adaptation is the key to survival. Ken emphasises the importance of adapting and embracing change for long-term success. Whether you’re a small business or a larger enterprise, being agile, open to feedback, and staying abreast of market trends is essential.
Dealing with Problem Employees and Improving Team Performance
Every business encounters challenges related to problem employees at some point. It’s crucial to let go of problematic employees in order to ensure progress and promote a healthy team dynamic. Ken sheds light on the importance of removing these employees to maintain a positive working environment. Addressing these challenges head-on can lead to increased productivity and a happier work environment.
Finding and Retaining Team Members
Building a strong team is crucial for the success of any trade-based business. Ken shares insights on the hiring process, emphasising the importance of having a well-defined hiring strategy and not settling for mediocre candidates. Additionally, retaining team members requires a focus on training, empowerment, and creating a positive work culture.
It’s undeniable that any business may struggle to provide clear career paths for their employees. It is important to plan career growth, hire for careers rather than just jobs, and find people who share your company’s vision and are keen to grow with the organisation.
Hiring Process and Avoiding Bad Candidates
A robust hiring process is essential to avoid costly mistakes. Ken emphasises the need to go beyond surface-level interviews and observe how candidates respond and engage. While perfection is not realistic, striving for an 80% success rate in the hiring process sets you apart from competitors.
Key Takeaways
Ready to dive deeper into these topics? Don’t miss out on our full podcast episode with Ken Kilday and unlock the blueprint to success in the talent market.
Video Discussion Points:
01:10 – Intro
02:27 – Welcome Ken Kilday
05:21 – Global skill shortage and professionalization of trades
14:19 – The Challenge of Change: Letting Go of Experienced Team Members
18:17 – Adapting to Change: The Key to Business Success
21:10 – Why Your Customers Care About Your Story
34:04 – Handling Negative Reviews: A Lesson Learned
37:43 – Finding the Right Fit: The Secret to Hiring Success
45:25 – Hiring for a Job vs. Hiring for Career
48:05 – Transparency with your Team
52:30 – Key Points for Building and Retaining Teams
Other Episodes For You to Check Out:
🎙️ Episode 372 – Step Aside, Boss: 5 Leadership Commitments for Empowering Your Team
🎙️ Episode 348 – Finding and Retaining all the Staff you Need
Resources:
- Learn more about the CRM that DOES IT ALL for your trade business! CLICK HERE
- Get your FREE Opportunity Assessment right NOW! START HERE
- Join a global community of 6000+ trade professionals. JOIN HERE
- Leader’s Cut – VISIT THEIR WEBSITE HERE
- Get access to Ken’s e-book! DOWNLOAD IT HERE
- Get connected with Ken Kilday at [email protected]
