325 – Increasing Your Sales Conversions From 63% to 94% in Only 6 Months

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Finding leads for your business is challenging. But converting your leads to sales conversions is even more difficult.

So, how do you increase your sales conversions without eating up your resources and time?

Today, Jason Spaull, the Director of Coastal Asbestos Removal, joins us to highlight the importance of
lead conversion, setting goals for your business, ways to improve the quality of your leads, and
different strategies on how to stand out in your industry.

Know how to handle your business and avoid these costly mistakes. Smash that play button now to
learn more about sales conversions.

What’s Discussed In This Episode:

0:00 Opportunity Analysis

3:03 Why do most businesses get conversion problems

8:11 Jason’s way of building the best business model

10:18 The importance of setting goals into your business

12:29 Understanding your customer’s needs and pain points

17:01 Selling yourself, your product, and company to customers

19:28 How Jason deciphered his closing rate

20:34 Why the quality of your leads matter

24:04 Ways to improve the quality of the lead

28:07 Why email automation software is essential

30:28 Strategies on how to stand out from people

33:06 How to be more relatable to your potential clients

36:26 Creating a checklist on your business

42:05 Jason’s recommendation on how to increase their sales conversion

47:23 Understanding your role and responsibility in your business

49:47 How Jason keeps his focus and values his work

About The Guest:

Jason Spaull from Coastal Asbestos Removal is based on the Gold Coast. Jason has built his business on the core value of keeping people safe from asbestos. He started out trying to build the best asbestos business on the Gold Coast and is now building the best people-focused organisation on the Gold Coast. His business culture is the most valuable asset in his business and therefore invests daily to improve it.


Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to The Site Shed: You can also listen to The Site Shed on Apple Podcasts, Spotify, and

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    Great work Matt with all the podcasts and the site shed facebook community group. The amount of information that you can learn for free in this space is unbelieveable. It's great to see like minded contractors and trades trying to improve their businesses and also share ideas and help others. Highly recommend. Thanks!

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